The marketing team, headed out of the Geneva offices by Marketing Director Matthew Osmon and Marketing Manager Olivier Godallier, includes a total of six in-house members. This small group is charged with finding and maintaining Official Sponsors and relationships with those sponsors, as well as creative development of marketing solutions. Official sponsors of the FIBA include Adecco, Champion, Motlen, Mondo, and Zepter. The FIBA brand is licensed, and with a new logo and various materials due out in the near future, the organization is in the process of building a new licensing program to cover the next four years. Major FIBA events include a World Championship, the Young World Championship, the Women's World Championship, the Junior World Championship, the Women's World League, the Diamond Ball Tournaments (for both men and women), and the Continental Championships for men and women. For more information about the Federation of International Basketball, their rules and policies, and the participants, visit the website. It is full of specific information regarding the current status and their hopes for the future and has a fan section with current buzz news and interviews for your pleasure. Basketball is already a very international sport and will only grow in popularity as time goes on. The United States is already facing stiff competition in world affairs. |
